Avicii ‘Levels’ For Orchestra
SEO < Content
You know those WOW moments that stick out every once in a while?
Well before I joined Tumblr, I was concerned about effecting my Google SEO. At the time, I was the 26th search result for the term “orchestra” and every week I was rising a few positions as my blog was growing. In fact, I was even listed #1 for other incredibly valuable keywords.
But then my friend Kelly Sutton told me this:
And that’s when it hit me: SEO isn’t the goal. Community was the goal. And then I started thinking “are people REALLY searching Google for my product anyway?”. Probably not. Kelly was right, I was doing it all wrong.
Of course. It makes total sense. If you’re a video show, then you should join Youtube, Blip, or Vimeo, if you make arts and crafts then use Etsy instead of selling through your own website because it’s about the community. No one will find you if you host the show on your website with your own video player. And if you’re an app, you don’t even need a website or SEO - just trust the community to spread your message. Instagram proved that.
As is turns out, my search results on Google have tanked, but who cares. Tumblr is where I belong because I’m part of something now, and my content and community is so much more involved and connected than ever before. And it’s amazing.
Content > SEO
Why I Release A Song Per Week
Bands tour between albums. Authors go on book signing tours. Painters display their pop-up galleries in different cities. That’s their way of promotion and keeping in touch. But it’s also the power of intimacy.
Unfortunately, I can’t tour. So how can I most closely resemble that? Through a weekly schedule, and staying in contact with everyone, every single day. Otherwise, to do it any other way, the momentum dies.
Over the years, I’ve noticed other online acts doing this “on a schedule” idea: (Jenna Marbles, Jonathan Coulton, The Oatmeal, Ze Frank, and 10,000 Lakes) to name a few.
But the reality is that not much is different than it’s been for centuries - we’re a species that is incredibly attracted to schedules and routines. TV programming is a great example of that, so is the 9-5 work schedule. But some schedules aren’t interactive or remarkable. So I’ve learned that “schedules” are only one piece to the puzzle.
The way I see it is this:
It’s like a boxing match. What good is a dinky punch every few rounds? Nothing, it’s ineffective. You have to do it with power and frequency for it to make a knockout.
Outdoing Themselves
Your 3 Word Descriptions Are Amazing (?)
I just spent a good 10 minutes looking over them all and can’t stop laughing.
I have so many questions and comments based on them all:
krakenstein: Evil Power Ranger!
It was you all this time? You bastard!
upper-stories: Awaken. Survive. Sleep……… the wasn’t supposed to sound so profound
I literally LOL’d
incrediblyoriginalurl answered: Runs, Violin, Runs
OK, so is this like “track practice. play violin, then go back to track practice”. Or is it more like “violin runs, normal violin section, ok now back to violin runs”. Or is it “running from the cops, omg look there’s a violin. OK time to run from the cops again”?.
missmadnessland: Mad, Random, Mad
Directly above. Replace runs with Mad. And Violin with Random. So many questions and amazing possibilities.
talesfromhetaliauniversity answered: Slightly Mad Nerd-ja
Amazing TIL. Nerd + Ninja = Nerdja.
smashbrotherhood: Games, Music, Movies
this is 99% of us
nerdwire: Not that old.
Yet!
genevieveaileen: coffee, coffee, coffee
I’ve only drank coffee twice in my life
rainbowdash4ever: Feels, Feels, Feels.
All the feels!
askanoma: Draw Eat Sleep
Draw as in Draw Something? Or as in actual art?
francyoworandomness: Ocarina. Piano. Me. :B
have you ever seen a teacarina?
ladymusouka: Chocolate. Music. Tumblr
every guy here wants to marry you right now
kuaymou answered: Words Words Words
With friends friends friends?
gbirdfan answered: Short, Porkerican, obsessed
I checked Urban Dictionary and found no vocab for Porkerican. I am intrigued.
inalackofcolor: Shipper, Feels, Singer
OMG I want to hear your stuff. In fact I want to just take a day and listen to everyone’s music, art videos. That will be fun to do this week!
alexisdanaan: Tragic caffeine addict
you should meet up with genevieveaileen above
dino-kyu: I just wanted to say how amazing all your music is
THAT WASN’T THE GAME DINO!
Update:
bacon-booty-queen answered: i like butts
cigars? or the sir mix a lot kind?
yourhetaliaconfessions answered: threees simply not enough for me,
but apparently 6 is!
purplebloodedmajesty answered: I love life.
It’s the only way to be.
00dameblack00 answered: Just not normal.
Me too. That’s why we get along.
ladyeve2point0 answered: crazy, moving, colorful
like a wreckless unicorn flying over a rainbow!
Thoughts On Guile’s SF Theme This Friday
I arranged two stylistic versions of Street Fighter Guile’s Theme For Orchestra: speed metal and hard rock. Both are so intense, that I couldn’t decide between the 2, and my indecisiveness almost caused me to scrap the song all together.
This blog has definitely grown over the past few months, and the pressure to raise the bar each week is making me more productive, more excited, and more cautious with every future release for you all.
Since day 1 I’ve only want the best, and the result this week is an arrangement that nearly kisses the 5 minute mark.
Remember playing Street Fighter II all week long? Chun Li, Vega, Blanka, Zangief, Ken, Ryu - it felt like it was only yesterday. And then of course there was the movie, which was so bad it was good.
This song is a shot in the arm from many of our childhoods. It’s patriotic, it’s bone-crushing…
And if you’re not careful it’ll turn you into a family man - like a sir.
